If your offer isn't converting consistently, the instinct is usually to do more marketing. Post more, show up more, try a different platform. But often the offer itself is where the friction lives: in how it's positioned, how the value is communicated, or in how much confidence a potential client feels before committing.
In this workshop, you'll run your current offer through a structured audit that looks at the factors that most often hold strong offers back. Each one gets assessed, each weak spot gets a clear action. You leave knowing exactly what to fix and in what order, so the next person who looks at your offer sees exactly why it's for them.
A complete audit of your current offer across 6 success factors, with a score for each
A clear picture of where your offer is strong and where it's losing you clients
A prioritized action list so you know exactly what to work on first
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10:00 - 10:30
Arrival and coffee at Jones the Grocer, The Bureau. Time to settle in and meet the other attendees before we begin.
10:30 - 12:30
We'll then move to the workshop space, where we'll audit and work on your offer through group and individual exercises, sharing challenges and a-ha moments with the group.
12:30 - 13:30
If you have the time, we encourage you to stay on for some additional networking over a coffee or lunch. Note that this isn't included within the workshop ticket price.
My goal is to help female entrepreneurs grow businesses so that they don’t just look good on the outside, but work just as well on the inside.
With 20+ years of consulting experience, including 13+ years at Emirates, and advisory work for leading UAE organizations including Nakheel, Dubai Media Office, Dubai Media Council, Dubai Women’s Establishment, and the UAE Federal Gender Balance Council, I bring enterprise-level thinking into practical, actionable frameworks that help founders create clearer brands, stronger businesses, and more sustainable growth.
I'm currently the in-house consultant at Founder's Official, running their Growth Series program. And I continue to work with female founders, female leaders, and female executives to help them bridge the gap between where they are and where they want to be.
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The workshops are highly interactive. I'm not called the Workshop Queen for no reason! You'll learn and apply your new knowledge to your business immediately through group and individual exercises. There is always a workbook that accompanies the workshop.
If you show up and do the exercises and are still not satisfied with the workshop, we'll gladly give you a refund.
If you show up and do the exercises and are still not satisfied with the workshop, we'll gladly give you a refund.
All our workshops are designed for women who are in the growth stage of their businesses. If you've been in business for around 2 years or more, our workshops are for you.
The workshop experience is 2 hours long of actual workshop-ing. That means group + individual exercises, discussions across the room, working on your business using the information you learn. It also includes a coffee or tea, and an opportunity to network with the other female founders in the group.
Every workshop is focused on one specific area we explore in depth. Depending on the topic and the key outcomes described for that workshop, you can expect to make changes to your business, leave with one specific thing completely done, and/or gain clarity on strategic elements of your business. Each workshop is a little different in terms of outcomes, so please check the key outcomes for your specific workshop for more information.
Everything I share is based on 20+ years of experience consulting for other businesses, research, best practices, and real-life experience from running my own business. What you learn can work for you if - and only if - you apply it to your business.